GAC Qijing GT7 Launch Event | Dongguan

On June 26, 2026, GAC’s new Qijing brand launched its first model, the GT7. Developed jointly by GAC and Huawei, both Fortune Global 500 companies, the mid-to-large pure-electric shooting brake features Huawei’s Qiankun full-stack intelligent vehicle solution. Priced from RMB 209,900 to RMB 329,900, its unveiling attracted widespread attention across China’s automotive sector. The Dongguan launch event took place alongside the wider launch, with RAY STUDIO providing on-site visual coverage.

RAY STUDIO delivered two core services: behind-the-scenes event filming and live photo coverage. The team documented key moments from the opening through to the vehicle reveal.

Live photo coverage was a central part of the service. Photographers worked across multiple positions to capture guests, the stage, the new car and audience interactions. Images were uploaded to the cloud as they were shot and retouched by an on-site editor, with finished photographs reaching the online album within minutes. Organisers, guests and media could scan a QR code to download high-resolution images, enabling social posts and media coverage while the event was still under way.

Alongside photography, the team filmed behind-the-scenes material, capturing preparation details and the atmosphere around the event. This gave the brand a collection of visual assets for follow-up communication.

The GT7 launch drew concentrated coverage from automotive media nationwide, with dozens of platforms, including Pacific Auto, following the news. At the Dongguan event, prompt image production and distribution supported local communication around the launch.

From automotive brand launches to annual company events, product introductions and industry summits, RAY STUDIO provides live photo coverage and behind-the-scenes event filming. Uploading as we shoot, on-site image processing and same-day delivery help event content reach audiences while interest is strongest.